Results
824 total webinar registrations
300+ live attendees
54 course sign-ups
12 monthly membership conversions
Revenue Generated: $8,298
Total Campaign Investment: $7,034
ROI (Immediate): 18%
Lifetime Value (Memberships): $320 each — adding long-term profit beyond the initial campaign
Turning a Coaching Webinar into $8K in Revenue + Long Tern Clients
A DJ and Business Coach hosted a live webinar designed to convert warm leads into paid course participants and monthly members. With a cohesive funnel strategy, targeted Meta Ads, and refreshed creative assets, the campaign delivered strong engagement, immediate revenue, and long-term subscriber growth.
Key Takeaway
By combining clear messaging, a cohesive funnel, and strategic ad placement, this campaign not only paid for itself but also grew a community of long-term, paying members.
It’s proof that when every step of the funnel works in harmony — the results feel effortless (and lighthearted).
Our Approach
Funnel Optimization: Simplified the customer journey from ad click → registration → webinar → course and membership offer.
Creative Refresh: Developed new copy and visuals aligned with the client’s brand voice to create continuity from ad to landing page.
Targeted Meta Ads: Built custom audiences and optimized ad spend to attract the right participants, not just high numbers.
Collaborative Launch: Coordinated with a copywriter, designer, and tech support to ensure a smooth, on-brand experience across every touchpoint.
